Hi there! I am Andrew Sherman, an executive coach who integrates evidence-based coaching approaches, practical leadership experience, and a proven track record of delivering the highest service levels across diverse cultures and industries.
Coaching Experience
I am passionate about helping people achieve results from executive coaching by applying relevant evidence-based coaching approaches from psychology, social sciences, change and the study of human performance. Over 450 leaders across five continents and 50 organisations have trusted me to facilitate change. Surveys across 1,000 digital coaching sessions show I consistently achieve a client satisfaction rating of 4.9 out of 5, which is well above industry benchmarks. This track record includes working as an in-house executive coach for Australia’s largest performance marketing company, helping 120 leaders and teams realise their potential. In May 2025, I joined the Academy of Executive Coaching as a faculty member delivering the triple-accredited Practitioner Diploma of Executive Coaching.
Feedback from coaching sessions describes my strengths in deep listening, insightful questioning, and coaching frameworks, which allow people to gain clarity, reframe challenges, and drive meaningful change. My coaching style quickly builds rapport and creates a safe space for open, impactful conversations. By tailoring discussions to professional goals, I help clients synthesise ideas, challenge limiting beliefs, and develop actionable strategies. An ability to adapt to different contexts, provide practical tools, and encourage self-reflection ensures diverse clients leave each session with clear takeaways and the confidence to apply their learnings effectively.

Leadership Experience
My executive coaching will balance your professional development while supporting you in achieving organisational goals. I have 20 years of leadership experience, 14 at an executive level in strategic and operational roles in global and start-up media organisations. I have also led some of the largest and most complex advertising accounts.
This experience includes navigating challenging stakeholder environments and leading teams to solve strategic, commercial, and operational challenges. I will use this understanding to coach you in navigating organisational change and support you in solving adaptive challenges.
This leadership background is brought to the coaching alliance by fostering trust through understanding. I can help you clarify challenges, identify barriers and notice the patterns, allowing for more targeted coaching interventions. Taking a systemic approach, I will assist you in exploring interdependencies and how to operationalise your solutions.
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​​If you want to learn more, let's connect to see if we're a good fit.
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Master of Science in Coaching Psychology from Sydney University
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Master of Business Leadership from Charles Sturt University
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Graduate Diploma in Organisational Coaching and Leadership from Charles Sturt University
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Level 1, 2 and Advanced Certifications in Organisational Coaching from the Institute of Executive Coaching and Leadership
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Certified Hogan Coach
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Certified Systemic Team Coach
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Certified Narrative Coach
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Certified Strengths Coach
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Certified HBDI Coach
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Professionally certified (PCC) by the International Coaching Federation
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Publicis-owned, Zenith – Partner & Chief Operating Officer
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Publicis-owned, Starcom MediaVest – Executive Strategy Director
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Walker Media, UK – Managing Partner
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M&C Saatchi, UK – Media Director
Coaching Credentials
Leadership Roles
